Lose weight by 13 November. Dessert included.
4.2/5 on Trustpilot 5,456 reviews from customers in France
Two dessert-flavoured shakes a day, one free meal where nothing is off-limits, and a finish line with a real date on it. Nothing to count, nothing to cook.
- From 99€
- Free pickup point delivery
- One payment, no subscription
- One free meal a day. Yes, pizza counts.
- 9 dessert flavours, about 19 g of protein in each.
- 30 seconds a shake. Nothing to count, nothing to cook.
Substituting two of the main daily meals of an energy-restricted diet with meal replacements contributes to weight loss.
Sold in pharmacies in France
600,000+ customers
Four steps to your finish line.
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1
Pick your finish line.
2, 4 or 8 weeks. Start today and the 4-week line is in four weeks. It goes on your calendar the day you order.
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2
Two shakes, one free meal.
A dessert-flavoured shake at breakfast, another at dinner, and lunch is yours. Swapping those two meals is the part that contributes to weight loss.1
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3
4 & 8 weeksTalk to a coach.
With the 4 and 8 week Challenges, a So Shape coach follows up with you by phone, so you never figure it out alone.
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4
Cross the line.
You reach your date lighter, with a routine you know how to keep. And a favourite flavour.
The small print
- Substituting two of the main daily meals of an energy-restricted diet with meal replacements contributes to weight loss.
Losing weight is a calorie deficit. Helping you stick to it is our job.
Let's face it, counting is a pain. So we did the maths for you, without taking away anything you enjoy. Here's the bill.
So Shape · The Good Ratio
Your typical day, receipt no. 205
Total
You make it to the end.
Keep this receipt until your finish line.
Average values across our shake flavours. Substituting two of the main daily meals of an energy-restricted diet with meal replacements contributes to weight loss.
Your Custom So Shape Challenge
Two shakes, one free meal, zero maths. Pick your finish line, we handle the rest.
Two Challenges, two boxes, one delivery. Each of you gets a shaker, a guide and your own flavours.
1Choose your Challenge
Included with your Challenge
2Pick your flavours
· Finish line
Secure checkout · Tracked delivery
- Free delivery to a pickup point
- One payment, no subscription
What's in the box
How to use it
Morning and evening: pour 350 ml of cold water into your shaker, add one sachet, shake hard, drink. Lunch is your free meal: nothing is off-limits, and the guide has ideas if you want them. Drink plenty of water during the day.
Nutrition
On average per shake: 19 g of protein and about 205 kcal. Protein contributes to the maintenance of muscle mass.
Choose a flavour
| Typical values | Per 100 g prepared | Per shake (405 g) |
|---|
Vitamins and minerals, per shake
| Brownie flavour | Per shake | % NRV* |
|---|---|---|
| Vitamin A | 511 µg | 64% |
| Vitamin D | 3.2 µg | 64% |
| Vitamin E | 7.9 mg | 66% |
| Vitamin K | 48 µg | 64% |
| Vitamin C | 51 mg | 65% |
| Thiamin (B1) | 0.7 mg | 67% |
| Riboflavin (B2) | 1.1 mg | 77% |
| Niacin (B3) | 10.6 mg | 67% |
| Vitamin B6 | 1.0 mg | 73% |
| Folic acid (B9) | 134 µg | 67% |
| Vitamin B12 | 1.7 µg | 69% |
| Biotin | 33 µg | 66% |
| Pantothenic acid (B5) | 4.1 mg | 69% |
| Potassium | 505 mg | 25% |
| Calcium | 325 mg | 41% |
| Phosphorus | 427 mg | 61% |
| Magnesium | 169 mg | 45% |
| Iron | 7.7 mg | 55% |
| Zinc | 4.5 mg | 45% |
| Copper | 0.5 mg | 52% |
| Manganese | 1.0 mg | 52% |
| Selenium | 20 µg | 37% |
| Iodine | 53.9 µg | 36% |
*NRV: nutrient reference values for an average adult (8,400 kJ / 2,000 kcal). Other flavours are within a few percent; the exact table is printed on every sachet.
Prepared with 350 ml of cold water. Ingredients and allergens are printed on each sachet (contains milk; may contain egg, gluten, nuts and soy depending on the flavour).
Substituting two of the main daily meals of an energy-restricted diet with meal replacements contributes to weight loss. Only useful as part of an energy-restricted diet; other foods should be a necessary part of that diet. Drink enough fluids every day. Not suitable for children or pregnant or breastfeeding women. If you have a medical condition or take medication, ask your doctor first.
600,000 people went first.
Here is what a few of them wrote.
★★★★★Special mention for the Cookies & Cream sachet: an absolute treat! I'm nearly at the end of my programme and I'm happy with it.
★★★★★All the sweet sachets are excellent. I really recommend them!
★★★★★I feel well supported on my 28-day challenge.
★★★★★Several So Shape Challenges since 2017, and still just as happy.
★★★★★The sachets have a nice sweet taste. I'll be ordering again.
Real 5-star reviews of soshape.com posted on Trustpilot by customers in France, translated from French and sometimes shortened. We picked them; the words are theirs.
Shipped from France. Free to your pickup point.
Order before 17:30 on a working day and your box leaves France the same day. You get a tracking link by email, delivery to a pickup point is free, and you pay once: nothing renews.
Same-day dispatch
On working days, for orders placed before 17:30, Paris time.
Pickup point delivery
Free to a pickup point near you. Home delivery is also available at checkout.
One payment
No subscription. Nothing renews automatically.
From today to your finish line.
A goal with a date beats a goal with a someday.1 So here is your plan, with the dates on it.
Pick my finish line- Today
You pick your finish line.
Order before 17:30 on a working day and your box leaves France today, with tracking. Shaker and guide included.
- Week 1
Two meals a day are already decided.
Brownie at 8:00, a free lunch, Cookies & Cream at 19:30. Nothing to weigh, nothing to count, nothing to cook.
- Week 2 · in two weeks
Your first finish line.
Two weeks of losing weight with dessert twice a day. If you picked 2 weeks, you're there, and you can carry on with the same routine.
- Week 4 · in four weeksMost popular
The finish line most people pick.
Four weeks of losing weight without giving up dessert, lunch out or your evenings. A So Shape coach checks in with you by phone along the way.
- Week 8 · in eight weeks
For bigger goals.
Eight weeks, and a routine you know how to keep. After that, one shake a day helps you keep the result.2
The science, with sources
- In a trial with about 600 adults, a challenge with a deadline clearly boosted daily activity, and the effect held three months after it ended. The study was about walking, not eating, but the idea travels well. Patel MS, Small DS, Harrison JD, et al. Effectiveness of behaviorally designed gamification interventions with social incentives for increasing physical activity among overweight and obese adults across the United States: the STEP UP randomized clinical trial. JAMA Intern Med. 2019;179(12):1624-1632.
- Substituting one of the main daily meals of an energy-restricted diet with a meal replacement contributes to the maintenance of weight after weight loss.
Nothing is forbidden. One pleasure, every day.
Two rules, and they're both nice. Let's face it, a banned food is all you think about by Thursday. So we didn't ban anything.
Lunch is free. Every day.
Pizza with friends, pasta at your mum's, a burger with the team. Nothing is off-limits, and nobody is checking.
Dessert, twice a day.
Brownie at 8:00, Cookies & Cream at 19:30. Something to look forward to every day isn't a reward. It's the method.
Your day on the plan
- 8:00 · Breakfast
8:00 · BreakfastA Cookies & Cream shake.
30 seconds in the shaker. Tastes like dessert, 19 g of protein.
- 12:30 · Lunch
12:30 · LunchFree mealYour free meal.
Tacos, pasta, lunch with friends. Anything you like, really.
- 19:30 · Dinner
19:30 · DinnerA Brownie shake.
Dessert for dinner, and your day is done. Nothing to count.
Pick a favourite. Or nine.
Can't decide? The recommended mix is a very good place to start. You can change everything before you order.
The honest comparison.
You're probably thinking…
“Shakes taste like chalk.”
Ours taste like Brownie, Cookies & Cream and Salted Caramel. Nine flavours, and the recommended mix if you can't choose.
“I'll miss real food.”
You get a free meal every day, and nothing is off-limits. Nobody is asking you to skip anything.
“I never stick to anything.”
That's why there is a date on the calendar, a guide and, from 4 weeks, a coach who calls you.
“That's a lot of money.”
It's also a lot of meals. From €3.03 a shake, shaker and guide included.
“What if I don't like it?”
Start with 2 weeks. That's exactly what it's for.
Fast & Good: 100 recipes, 10 minutes each.
Big Mac smash tacos, the viral salmon rice bowl, strawberry yogurt clusters… The internet's favourite recipes, rebuilt to fit your Challenge. Perfect for your free meal, or any day you feel like cooking.
- 100 recipes + 10 bonus desserts, inspired by TikTok's most viral.
- 10 minutes, 500 kcal max, 30 g of protein or more for every main recipe.
- A clear to-do with a timer for every step, and the nutrition worked out.
Sent by email after your order, with the 4 and 8-week plans.
Why we started So Shape.
I'm a pharmacist by training and a food lover by nature. Years ago, my friend Raphaël and I tried classic meal replacements. On paper, they worked. In real life, they had no taste, no variety and no fun, so nobody stuck with them, us included.
So we went to the best food engineers we could find and built the opposite: shakes that taste like dessert, with the nutrition done properly. Twelve years and more than 600,000 customers later, the idea hasn't moved. Let's face it, the plan you enjoy is the plan you finish.
Steven, co-founder, Doctor of Pharmacy
Start my ChallengeNot sure yet? Start with 2 weeks.
That's exactly what it's for. Same shakes, same free shaker and guide, the shortest finish line.
- One payment, no subscriptionYou pay once for your Challenge. Nothing renews.
- 12 years, 600,000+ customersSo Shape is also sold in pharmacies in France.
How does the Challenge work?
A shake in the morning, a shake in the evening, and a free meal at lunch where nothing is off-limits. You pick 2, 4 or 8 weeks, and everything you need arrives in one box: your shakes, the free shaker and the guide.
Will I lose weight?
Substituting two of the main daily meals of an energy-restricted diet with meal replacements contributes to weight loss. How much depends on you: your starting point, your third meal, how active you are. That's why we never promise a number.
Who is it for?
Healthy adults who want to lose weight with a simple, structured plan. It is not suitable for children, teenagers, or pregnant or breastfeeding women. If you have a medical condition or take medication, talk to your doctor before you start.
What's in a shake?
On average, 19 g of protein and about 205 kcal per shake, with 24 vitamins and minerals. The full table for each flavour is in the Nutrition tab of the order box, and printed on every sachet.
How do I prepare it?
Pour 350 ml of cold water into your shaker, add one sachet, shake hard and drink. It takes about 30 seconds.
Can I choose my flavours?
Yes. Take the recommended mix, or choose your own in steps of two. Nine flavours: Brownie, Cookies & Cream, Vanilla & White Chocolate, Salted Caramel, Stracciatella, Cappuccino, Coconut Chocolate, Banana Chocolate and Hazelnut.
What do I get for free?
Every plan comes with a So Shape shaker and the Challenge guide. With 4 or 8 weeks, you also get phone coaching with a So Shape coach and the Fast & Good recipe book: 100 high-protein recipes ready in 10 minutes, under 500 kcal each, plus 10 bonus desserts, sent by email.
Is it a subscription?
No. You pay once for your Challenge and nothing renews automatically.
When will my order ship?
Orders placed on a working day before 17:30, Paris time, ship the same day. You get a tracking link by email.
Can I really eat what I want at lunch?
Yes. Your two shakes keep the day on track, so lunch is a free meal: pasta, a burger, lunch with friends. The guide has ideas if you want them, and the Fast & Good recipes if you feel like cooking.
Your finish line is in 4 weeks.
Order today and it's on the calendar. Free shaker and guide in the box, nothing to count.
Start my Challenge
Born on your feed.
3.5Mlikes on TikTok
Brownie at 8:00. Cookies & Cream at 19:30. Lunch is whatever you want.
Over a million followers for a protein shake. Ours. We'd love to say we planned it. We just made it taste like Brownie, and the internet did the rest.
Figures from @soshape and @soshapeparis, 10 October 2026.